Our Story

Josh & Twinkle is a family run business who have been importing and distributing from the Far East, UK and Europe for many years.

Our brand started with our grandson Josh, and granddaughter Twinkle. Our idea came to life when Josh was diagnosed with Autism and we were advised to find engaging, educational toys and puzzles to stimulate brain activity to help concentration and development.

Educational toys can help enhance a child's learning through developing their logic and problem solving skills, encouraging communication skills, refining motor skills and nurturing their creativity.

Upon looking for these toys, we found it very difficult to find many items suitable for children with learning difficulties that weren't extortionately priced, so from there in 2019 Josh & Twinkle came alive.

Utilising our connections, we sourced and launched a range of good value, quality, educational, learning products that we sell both in the UK and Overseas.

A percentage of our profits were donated initially to underprivileged children in need of support from such services. This time, we will be donating profits through various national and international products.

We cut out all middle parties such as retailers and marketing and decided to market our products ourselves to ensure the products were marketed and sold at reasonable prices to fulfil the gap we identified in the market. Our market research was done in house by our wonderful grandchildren, who played for HOURS with the new range of toys, from this, we knew we had to get these out there, and here we are!